![39. How To Measure Your Marketing [BBA Series Part 5]](https://s3.castbox.fm/2b/2c/a4/040847084a1546c238e2a7190156addfb0_scaled_v1_400.jpg "39. How To Measure Your Marketing [BBA Series Part 5]")
39. How To Measure Your Marketing [BBA Series Part 5]
Description
Usually B2B marketing managers build reports that make their work look really good, the trouble with this is that often the business isn't getting a clear picture of what's really happening.
I get real in this video, sharing vulnerably how bad I've been at reporting in the past - how I overcame it and what's most important to measure in your b2b marketing reporting.
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ABOUT B2B JADE
I've struggled a lot in my B2B marketing career and I almost left marketing because of it. But I've learned from my experiences over 18 years in B2B and now I want to share my experience with you. I want to help you find your voice and feel confident to stand up to leaders professionally by building assertiveness skills and developing your strategic marketing knowledge.
I want you to know that you can do this, and with my help, you’ll build a clear marketing plan and be able to put it into action.
HERE'S MY STORY: https://b2bjade.com/about
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